
We drive inflows into sustainable funds
AI powered anti-greenwashing & user analytics solution
We drive inflows into sustainable funds
Our Wealth-Tech solution provides effective end-investor engagement on three dimensions:
Risk + Return + Responsibility
Global assets under management in ESG-oriented funds by 2026.
of consumers want their money to do good, as well as deliver a return.
investors say they think that many investments that claim to be sustainable actually aren’t.
Supporters
We have received support, investments, and developed strategic partnerships.
Together, we drive forward our joint vision to make sustainable investment the new normal.







A product suite to empower wealth and investment advisors
With our U Impact software-as-a-service (SaaS) product suite, we are here to increase the capital flow towards sustainability.
Our software is provided as an easy-to-integrate white-label solution.

Awards






How can you get started?
Our U Impact Pathfinder programme is designed to help you link technology decisions to your product strategy.
Our team has delivered strategy workshops for over a decade for some of the world’s leading organisations.
Behavioural finance
Finance should be people-centric.
With our U Impact Behavioural Analytics, we help you deliver the investment products that end-investors want. More capital is mobilised towards reaching Sustainable Development Goals (SDG).
How do we leverage behavioural science?
Analytics
Behavioural analytics in sustainable finance leverages data on investor behaviour to promote environmentally and socially responsible investments. We help you identify trends, combat greenwashing, and align financial products with sustainability goals, fostering a more responsible and sustainable financial ecosystem.
Nudges
We use behavioural nudging to empower investors to make concious sustainable investment decisions. We have developed a nudge catalogue to boost finance and sustainability knowledge, and subsequently increase investor conversion, continuous engagement, and long-term retention.
Content hub
Blog
Our blog posts on sustainable finance and behavioural analytics
Boost your sustainable investment offerings now
Discuss your needs with the U Impact team. We will help you boost your sustainable investment market.